Digital marketing is the practice of creating, delivering, and monitoring online advertisements. It’s not just about having a website or app that people can find you on. Digital marketing also involves creating content that will attract your target audience, as well as building relationships with them through email campaigns and social media interactions. In this course, we’ll cover everything from SEO (Search Engine Optimization) to mobile apps—including how to create them yourself!
You Can learn Digital Marketing in a Course.
You don’t need to be an expert, or have any prior experience with digital marketing. You just need to know how to use the internet and Google Analytics.* All of the content is presented step-by-step so that you can follow along easily.
We hope this post has given you an idea of what Digital Marketing is and how to get started with your own business. It can be a lot of work, but if you’re good at it, it could be the thing that gets you where you want to go!
Digital Marketing Course Outline
- Search engine optimization (SEO)
- Content marketing
- Social Media Marketing (SMM)
- Pay-per-click advertising (PPC)
- Email marketing
- Basic SEO
5 Days A Week Class
Course Fee: 17000/-
Digital Marketing Course in Pakistan Call No: 0332-5649993
SEO (Search Engine Optimization)
SEO (Search Engine Optimization) is the process of optimizing a website to achieve a higher ranking in search engines. This can be done by increasing the number of backlinks, using keywords that are relevant to your business, and adding appropriate content.
SEO helps your website get found by the right people. It’s not a one-time activity, but rather an ongoing effort that requires consistent monitoring and maintenance over time as you grow your audience and brand awareness.
Social Media Marketing
Social media marketing is the use of social media platforms and websites to promote a product or service. It’s an effective way to reach out to customers and potential customers, but it can be challenging for small businesses who don’t have the time or resources needed for this type of marketing.
Social media marketing encompasses several different types of campaigns such as search engine optimization (SEO), email marketing, blog posts on your website/blogging platform(s), paid advertising with Facebook ads, YouTube videos or any other form of content creation that you choose to do through social media channels like Facebook pages/groups/subreddits or Twitter accounts where people share their thoughts about what they’re interested in buying at different times throughout the day based off what they’ve seen others posting up recently so if we did find ourselves selling something related then maybe we’d want someone else’s post shared along side ours just so there would be more exposure overall!
LinkedIn is a social network for professionals. It’s also a great place to find new clients and employees, partners, suppliers and investors.
The key to using LinkedIn effectively is knowing who you’re targeting. Your audience will vary based on the type of business you want to run—for example: if it’s an accounting firm or consulting agency, then your target audience will probably be CPA firms; if it’s a startup company looking for venture capitalists (VCs), then your target audience would include VCs.
Facebook is the most popular social media platform in the world. It’s a great place to build your brand and engage with your customers, but it can also be an excellent way to get your content in front of them. With Facebook marketing, you can reach people who are interested in what you have to say or offer.
In this section we will cover all things digital marketing related: how to create a fan page on Facebook; how to optimize it so that people are more likely to visit; how much time should I spend on optimizing my page each week?
Instagram & Pinterest Marketing
Instagram is a photo and video sharing social network. If you’re not familiar with it, here’s a quick rundown:
It’s a great place to engage with your audience and build a community around what you do. For example, if you’re an artist or photographer who wants to start sharing your work on Instagram but don’t know how to get started, this guide will help!
And while the platform is primarily used for connecting with friends and family (and sometimes celebrities), there are plenty of other opportunities for brands looking to grow their presence online through social media marketing strategies like influencer marketing or advertising within the app itself. Digital marketing course online
Twitter is a social media platform that allows you to connect with your customers, share content and build community. It’s also a great way to drive traffic to your website.
Twitter is a great way to reach people who are interested in what you have to say, but it can be difficult for businesses who are just getting started on social media marketing because they don’t know where or how best use Twitter. This course will teach you everything there is about running successful campaigns on Twitter so that when it comes time for you next campaign (or even after), the results will be amazing!
YouTube is the second largest search engine, and it’s also the second largest social media platform. It’s the second largest video sharing platform and video streaming platform, as well as being a hosting service for videos. YouTube is also one of the most popular content sharing platforms on the planet!
If you’re looking for an easy way to get started with online marketing, this course will teach you everything from how to create your first ads all the way through building relationships with customers.
Google advertising is the most powerful form of digital marketing. It’s a great way to reach your customers, but it can be tricky to implement properly. The good news is that there are many resources available online that help you get started with Google Adwords and other forms of paid search advertising. Digital marketing course Google
This course will teach you everything you need to know about creating ads and running campaigns on Google AdWords Express, including:
- Understanding how targeted keywords work in Google AdWords
- Creating effective landing pages for your campaigns (this includes setting up conversion tracking)
- Setting up custom audiences so that advertisers know exactly who they’re targeting with their ads
- Optimizing for conversions with remarketing campaigns
- Mobile App Advertising and Retargeting Ads
Retargeting ads are ads that follow people around the internet, encouraging them to visit your website again. The idea is that you want someone who has already visited your site, but didn’t convert into a customer yet, so you can show them an ad and encourage them to take action. For example: if they visit my website and didn’t buy anything from me because they weren’t interested in what I had on offer at that time, then I might show up in their newsfeed with a retargeted ad encouraging them to consider buying something else from me (or even just checking out my blog).
Appvertising refers specifically to advertising within apps such as Google Maps or Gmail on mobile devices like smartphones and tablets. In this way it’s also different from retargeting because it focuses solely on mobile users by identifying specific customers’ locations through GPS or Wi-Fi signals when they open their phones’ apps so advertisers can target specific audiences based upon location data alone rather than just browsing history etcetera.. Digital marketing course in Pakistan
Email marketing is a great way to reach your audience, build a relationship with customers and build brand awareness. Email marketing is also an effective tool for building up a list of subscribers who you can then market to in the future.
In this course we’ll show you how to use email to:
Drive leads by engaging with prospects on the right channels (like social media) at just the right time
Make sure that all communication is consistent across all channels – it’s not just about sending emails from one place or another but about creating automated campaigns that work together as one system Digital Marketing Course